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Voting trends July |
The approvals of the leaders don't explain these movements (which should be a lesson to all of those pundits who obsess about the "vanity poll". Rudd's approval and disapproval ratings are tending to converge but are still very health, while Turnbull's are diabolical. However, in another lesson to pundits, they have not moved much since May, despite the Utegate affair. I'll do an analysis of Utegate later, but it resonates in unexpected ways with voters. Preferred Prime Minister rankings have barely moved either. Some of the change in support can probably be explained by the movement in issues. We have analysed the important issues using Leximancer and the table below puts them in rank order. Concern about the economy has eased substantially (down to 16.4% from a peak of 24% in November. Jobs as a concern has fallen remarkably from 11.9% last month to 3% this month. The big change has been in health - up from 1.7% in May to 9% now, while Change (climate change) has also improved. Debt has increased slightly as a concern. Education is the fifth most important issue. <Of these issues, economic ones, including debt, tend to favour the Liberals, while health, climate change and education favour Labor. The movement in these issues provides a better explanation in the change in voting intention than the approvals of the leaders. Note: These figures are from an online sample of 1,317 Australians between the July 29 and August 2. Participants are not randomly selected, but come from our panel of respondents. The purpose of the poll is primarily qualitative, but experience since 2001 when we first started polling shows that with care, results from this sample can be interpreted to be indicative of results in the broader community. |
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